Schema Markup: The Silent Infrastructure That Decides Whether AI Recommends Your Store
SEO
Schema Markup: The Silent Infrastructure That Decides Whether AI Recommends Your Store
What Is Schema Markup and Why Most Stores Get It Wrong Schema markup is structured data added to your website’s HTML that tells search engines, and increasingly AI tools, exactly what your content means, not just what it says. Without schema, Google reads your product page and guesses. With schema, you tell it directly: this […]
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How to Use Heatmap Tools to Improve Website Conversions
Analytics
How to Use Heatmap Tools to Improve Website Conversions
Most businesses spend significant resources driving traffic to their websites. They invest in SEO, paid ads, content marketing, and social media. Yet the average website converts only 2 to 5 percent of its visitors. The remaining 95 percent leave without taking action. The question is: why? And more importantly, what can you do about it? […]
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Sanja Kljaic
Sanja Kljaic
April 14, 2026
9 min read
Navigating the Web with Inclusivity: Examining ADA Compliance in Websites
Development
Navigating the Web with Inclusivity: Examining ADA Compliance in Websites
In the digital age, the internet serves as a gateway to information, services, and opportunities. However, not everyone experiences the web in the same way. For individuals with disabilities, accessing and navigating websites can be a challenging task if those sites are not designed with inclusivity in mind. This is where ADA (Americans with Disabilities […]
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Sanja Kljaic
Sanja Kljaic
March 18, 2024
5 min read
Another Quick Project In The Books: ADV.1 FLOWSpec Wheels Single Product Pages
Coding
Another Quick Project In The Books: ADV.1 FLOWSpec Wheels Single Product Pages
CREATING A CUSTOM SINGLE PRODUCT PAGE WITH ALL THE BELLS AND WHISTLES IN 10 DAYS Usually, eCommerce projects like these take between 60 and 90 days to complete. However, with the COVID-19 crisis hitting clients worldwide, the need to sell online is becoming more evident. For ADV.1 Wheels, our longstanding client with whom we’ve been […]
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Vanja K.
Vanja K.
April 14, 2020
7 min read
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